OpenAI and Google offer UP owners a high price to recycle "waste". The video is $2 a minute.

Recently, a report from Bloomberg triggered heated discussions among content creators. Technology giants such as OpenAI and Google are acquiring unreleased video content from UP owners at high prices for AI model training. This move not only allows UP owners to see new business opportunities, but also gives new value to "waste" videos.

According to reports, these companies are looking to purchase videos that have “never been released to the public,” particularly for platforms such as YouTube, Instagram, and TikTok. Prices range from $1 to $2 per minute, and can be higher for higher quality video, such as 4K resolution or drone footage. Overall, such a transaction not only allows UP owners to profit from unreleased videos, but also makes up for the financial losses they may encounter in video creation to a certain extent.

Paul Kedrosky, a research assistant at MIT, expressed emotion that the value of videos is higher "after death" than "before death", which reflects the increasing importance of content creators in video content management and usage rights. At the same time, the former editor of TechCrunch also predicted that in the future, TV and film production companies will also start selling complete video packages including scripts and multiple shots to AI companies to better train AI models.

At present, many intermediary companies have participated in this industry chain to help UP owners negotiate with AI companies. Some companies, such as Troveo AI, have paid content creators more than $5 million to collect video footage and package it for sale. Although this trend seems to provide a new source of income for content creators, industry insiders also warn that this window of money-making opportunities may not last long, and creators need to seize the opportunity.

In addition, in order to protect the rights of creators, deals often include clauses to prevent copying, ensuring that AI companies cannot imitate the style of UP owners or use video materials in a way that damages their reputation. Although Google and OpenAI have not yet expressed official opinions on this, content creators are generally optimistic about this new model.

With the development of AI technology, content creators are gradually gaining a say in interactions with technology companies. Against this backdrop, the future for UP owners seems to be filled with endless possibilities.