Lifemind
Lifemind uses AI to analyze consumer values and behaviors, offering insights for targeted marketing across 189 segments in 41,000 zip codes, enhancing campaign effectiveness and ROI.
What is Lifemind?
Lifemind is an AI driven customer segmentation tool that enhances marketing strategies by providing deep insights into customer behavior. It uses a proprietary model to analyze consumer values based on social psychology and demographic data. This allows businesses to target specific worldview segments across different zip codes effectively. With solutions like BuyerIQ and CampaignIQ, marketers can achieve better engagement and higher ROI through geo psychographic segmentation.