A new artificial intelligence startup, Borderless AI, is aiming to make the human resources department the next major battleground for enterprise AI applications. The company recently announced the launch of its first product, HRGPT, a free AI-driven search engine designed to help companies more efficiently manage internal human resources data and related employment laws and regulations.
Since entering the market last year, Borderless AI has attracted approximately $32 million in seed funding, including $5 million in strategic investment from Cohere co-founders Aidan Gomez and Ivan Zhang. Willson Cross, co-founder and CEO of the company, said: "In the future, every HR department will have an AI assistant to manage all aspects of human resources, and we are proud to be at the forefront of this field."
As a Toronto-based startup, Borderless AI is focused on developing AI-driven solutions in an effort to carve out a niche among traditional HR software providers such as Workday and ADP. Currently, Borderless AI has attracted a number of multinational companies as its customers, including Dunlop Sporting Goods, which uses HRGPT technology to manage employee onboarding processes in 17 offices around the world.
Unlike general-purpose AI chatbots, HRGPT combines real-time web searches with internal company data access to perform a variety of tasks, from generating employment agreements to tracking leave requests and managing international expense reimbursements. "Our system is capable of real-time web searches. When a customer asks HRGPT a question, it scans the web for real-time information and citations," Cross noted in an interview. Additionally, the platform has partnered with PwC to provide employment Legal expertise.
The investment from Cohere's co-founders reflects growing corporate interest in AI applications in vertical industries. Although consumer AI tools like ChatGPT have attracted public attention, Cross believes that enterprises will accelerate the introduction of AI technology in the next two to three years. There are many applicable use cases in the HR field, and Borderless AI hopes to realize its grand vision by automating complex HR processes such as payroll management and employee analytics. Cross revealed that their goal is to build a billion-dollar company with less than 50 employees that fully leverages AI technology.
However, Borderless AI also faces many challenges, including prioritizing which features to develop next amid strong customer demand and ensuring accuracy and compliance are maintained in automating HR functions, especially when it comes to employment agreements and international payments. Sensitive tasks. Currently, the company's early customers say their AI assistants are multitasking every day.
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